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What our Clients
Say
"We have enjoyed an
outstanding response to our email campaign & have
grown our website hits from 5000 per month to
over 100 000 hits per month in the three years
that we have been working together."
Anthony Driman
Director, Adapt Marketing
"Michelle from Trade & Lateral
Development has been designing and distributing
our email campaigns
for many years. She is a pleasure to work with
and nothing is ever too much trouble. She is highly
organised and reliable. We have enjoyed excellent
service in every respect and her turnaround times
are commendable. I would have no hesitation in
recommending her."
Sarah Power-Wilson
Labour Solution Head, LexisNexis |
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| Home |
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Full Service Email Marketing |
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Trade & Lateral Development is a full service email
marketing company. We have 10 years experience in this
expanding, fascinating industry. We want to pass our knowledge
on to you, so you can grow your business without needing
to research the principles and best practices first.
Trade & Lateral Development's Services - we will:
- Advise on email marketing
strategy
- Design your email brochure and
edit your copy (if required)
- Send it to your
database using our mailing system, TradeMail
- Supply comprehensive
reports on the success of your mailing
- Help you to analyse the
reports to ensure you're reaching your campaign's
objectives
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Benefits of Email Marketing:
- More sales leads for your business
- More traffic to your website
- Greater awareness of your brand
- Minimum time and no technical knowledge on your part
Email brochures may be used as newsletters, invitations, special
offers, company profiles, product
catalogues, season's greetings cards, birthday
cards and more. |
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5
Questions to Answer before Starting an Email Marketing
Campaign:
- Who is your target market?
- Which section of your
business makes you the most money?
- Which products
/ services do you want to promote?
- What kind of
content will you use? (i.e. discounts, educational
newsletter, product launches,
loyalty rewards
etc.)
- How do you intend to quantify the success
of your campaign?
Need some help to answer these?
Contact Michelle:
+27 31 207 1968 or info@tradelateral.co.za |
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We design & execute
your email marketing campaign so you don't have to.
Please
contact us with any questions
you may have - we're here to add value to your
business: info@tradelateral.co.za or
+27 31 207 1968. |
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Email Marketing Tip: |
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Sending Attachments with Newsletters: Yes or No?
No - don't send attachments with your email newsletter.
They use lots of bandwidth, make your email larger
and most mail servers will probably block them.
Add to that, anyone who does receive them, probably
won't
open
them
from fear
of viruses.
Instead, save the document online and link your
newsletter to it so that readers can download it
if they choose. |
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your own question! |
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